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Be Part of Mississippi's Independent Dealer Network

Drive Your Dealership Forward with MSIADA

MSIADA is the premier voice for independent automobile dealers in Mississippi.

Since 1968, the Mississippi Independent Automobile Dealers Association (MSIADA) has been the trusted voice for independent dealers across the state. Led by active dealer members, we deliver advocacy, education, and resources designed to help your dealership succeed.

With strong relationships among regulatory agencies and a commitment to integrity and fair dealing, MSIADA is here to support you every step of the way.

Strength in numbers. Get involved. Be heard.

-Dianne Perry-Dunlap
Executive Director
MSIADA

Join MSIADA Today

Protecting Mississippi’s Auto Buyers and Independent Auto Dealers

At the Mississippi Independent Automobile Dealers Association (MSIADA), our mission is clear: to serve as your unwavering advocate and trusted partner in success.

We are proud to be the only organization in Mississippi solely dedicated to advancing the interests of independent automobile dealers while also protecting and informing the car-buying public. Through meaningful legislative representation, valuable industry resources, and a unified voice at the Capitol and beyond, we work every day to strengthen our industry and elevate its standards.

MSIADA is committed to standing beside you by:

  • Championing fair and balanced legislation that protects your business and promotes consumer confidence
  • Providing timely education, training, and networking opportunities to support ethical and effective dealership operations
  • Delivering exceptional service and proactive support—often before challenges arise

We believe in the power of unity. By bringing independent dealers together across Mississippi, we foster a community built on trust, transparency, and shared success. Our members are dedicated to upholding the highest standards of professionalism and integrity—because in this industry, reputation matters.

Whether you are a dealer seeking support or a consumer looking for confidence in your purchase, you can rely on MSIADA and its members to lead with integrity.

Together, we are stronger.

Dianne Perry-Dunlap
Executive Director
Mississippi Independent Automobile Dealers Association (MSIADA)

Dianne Dunlap portrait outside of capitol

News and Updates

Supporting One of Our Own: MSIADA Community Rallies for Tony Lawler

April 20, 2026

The Mississippi Independent Auto Dealers Association (MSIADA) is coming together to support a valued member of our dealer family, Tony Lawler, following a life-altering accident. Tony recently suffered a serious automobile accident that resulted in an extended stay in the ICU and ongoing rehabilitation. As he continues his recovery journey, he now faces a new…

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The FTC’s Review Rule: What Dealerships Need to Know About Online Reviews

April 20, 2026

By: Shaun K. Petersen, Chief Legal Officer, Buckeye Risk Services Online reviews are among the most influential factors shaping consumer decisions in today’s digital marketplace. Whether it’s a Google review, a star rating on your website, or customer testimonials featured in advertising, reviews can significantly impact a dealership’s reputation and sales. But with that influence…

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MSIADA Partner Article: Beyond GPS+: The Next Step in Location Tracking Technology

April 20, 2026

GPS technology transformed (and essentially established) asset tracking. It enabled precise location data anywhere with a clear view of the sky, catapulting an entire industry of devices that could provide location information on all sorts of mobile and non-mobile assets. For a powerful as GPS technology is, it is not without shortcomings. Parking garages and…

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