Join us in Biloxi for the must-attend convention where top dealers share game-changing insights and expert strategies to drive your dealership forward. Whether you specialize in retail or buy here pay here, sales or service, marketing or collections—there’s something for everyone. Don’t miss this opportunity to connect, learn, and stay ahead in today’s competitive market!
*Table includes one skirted table and two chairs. Electricity is upon request. Set-up is Friday morning and tear-down is Sunday morning.
850 Bayview Ave, Biloxi, MS 39530 | (228) 436-3000
Group Name: MS Independent Auto Tradeshow
Group Code: MIAG25C (Cut-Off Date: Wednesday, July 30, 2025)
Call-In Reservations: (888) 946-2847, press 1 for reservations, identify yourself as being with a group by using Group Name or Code.
Towering over the scenic Back Bay of Biloxi, MS is IP Resort Casino Spa. Book your room to enjoy a luxurious stay & an unforgettable gaming experience. Use group code MIAG25C when booking.
Rates (Standard King or Double Queen)
8/20 $75.99
8/21 $75.99
8/22 $169.99
8/23 $169.99
8/24 $75.99
IP Casino Resort Spa – Biloxi offers a luxurious retreat with a casino, 7 restaurants, and upscale amenities like cabanas by the pool.
Spa Services · Available services include hair salon, nail salon, massages and aesthetic services. · Only guests with appointments are allowed in the spa & salon.
Group Code for Convention: MIAG25C
Check in Time: 4:00 PM
Check out Time: 11:00 AM
Rate Policy: Daily in USD
Credit Cards: Credit Cards Are Accepted
Deposit Policy: 1st night room & tax
Reservation Policy: Reservations must be guaranteed with a credit card
Included Meals: No Meals Included
Cancellation Policy: 24 hrs prior to date of arrival
Special legislative guests will be in attendance throughout the convention, offering attendees a unique opportunity to engage directly with key lawmakers, policymakers, and influential figures from the legislative arena. Their presence underscores the importance of independent dealers in Mississippi and provides a valuable forum for dialogue on current and future legislative priorities.
Tracy Myers, car dealership owner, award-winning small business marketing and branding expert and more!
D.O.M.I.N.A.T.E. – What the Top Independent Dealers Are Doing to Crush It in 2025 (And How You Can Too)
What separates the dealers who are barely surviving… from the ones who are absolutely DOMINATING their markets in 2025?
In this no-fluff keynote, award-winning dealer, best-selling author, and nationally recognized automotive solutions provider Tracy E. Myers pulls back the curtain on what today’s most successful independent dealers are doing differently—and how YOU can do it too.
Using the powerful acronym D.O.M.I.N.A.T.E., Tracy breaks down the core pillars top operators are using to:
• Attract more!
• Close more!
• See increase!
• Build unstoppable brands!
…all while navigating challenges like inventory shortages, digital marketing noise, and credit obstacles.
Expect real-world tactics. Battle-tested ideas. And no sugar-coating—from someone who’s actually in the trenches running and consulting high-performing car dealerships.
Tracy Myers is a car dealership owner, award-winning small business marketing and branding expert, best-selling author, Emmy-winning movie producer, dynamic speaker, business coach, event promoter, and entrepreneur. Widely known as The Nation’s Premier Automotive Solutions Provider, he was once described by legendary speaker and author Brian Tracy as “a visionary… a Walt Disney for a new generation.”
Unlike many consultants and speakers, Tracy doesn’t just talk about success—he lives it. He actively runs successful businesses, implements the strategies he teaches, and shares real-world lessons from the front lines of entrepreneurship.
He holds the title of Certified Master Dealer and made history as the youngest-ever recipient of the National Quality Dealer of the Year Award from the NIADA — the highest honor in the independent auto industry. His dealership, Frank Myers Auto Maxx, has earned numerous accolades, including:
• #1 Small Business in North Carolina by Business Leader Magazine
• Torch Awards for Ethics by Better Business Bureau
• Inc. 5000 List of the fastest-growing privately held businesses in America — five years in a row
Tracy’s work and insights have been featured in Forbes, USA Today, and Success Magazine. He has been profiled on The Biography Channel and The History Channel, contributed to Fast Company, and appeared as a business correspondent on FOX News, as well as NBC, ABC, and CBS affiliates across the country.
He has shared the stage with icons such as Zig Ziglar, Jack Canfield, Brian Tracy, James Malinchak, Bob Burg, Tom Hopkins, and Neil Strauss, inspiring thousands with his real-world strategies and powerful storytelling.
Above all, Tracy remains driven by one mission: to empower entrepreneurs, elevate the automotive industry, and help good people achieve great things — not just in theory, but in practice.
Joe Keadle
SVP of Sales and Marketing
Kinetic Advantage
Joe Keadle is the driving force behind the Sales and Marketing initiatives at Kinetic Advantage. With over 30 years of experience in the automotive industry, Joe has established himself as an expert in driving growth and delivering exceptional customer experiences. His background ranges from managing new and used car departments to finance related executive management positions. As COO for Automotive Finance Corporation, Joe oversaw the day-to-day field operations while assuring standardization of operating practices and procedures. Keadle was on the Automotive Resource Network Board of Directors and has been a loyal supporter and active with NIADA for many years. Keadle, in partnership with NIADA has been a frequent presenter during their state and national conferences.
Corinne Kirkendall
Executive Vice President, Compliance & Regulatory Affairs
Passtime
State Legislative Advocacy and GPS Best Practices
Corinne Kirkendall completed her undergraduate studies at the University of Wyoming in 2003 before moving to Washington, DC to co-chair the College Republican National Committee. She joined PassTime in 2005 and has been the key driver and industry leader in state lobbying efforts, consumer compliance, CFPB, and FTC compliance initiatives ever since. Corinne directs the organization’s policies and objectives involving local, state, and federal government affairs. She assists in the establishment of corporate strategies, policies, and plans (which align with government laws, regulations, and standards), and develops procedures to ensure regulatory compliance. Corinne received her Masters Degree in Business from Regis University in 2007 and is a graduate of the NAF Consumer Credit Compliance Executive Certification.
Leon Walthall
Business Development Manager
Buckeye Risk Services
Justin Hill
Vice President of Operations
Pinnacle Dealer Solutions
Why More Leads Won’t Solve Your Problem
Todd Gooden
Chief Executive Officer
The Solutions Team, Inc.
From Chaos to Control: Guide to IT Resilience for Auto Dealers
This session prepares dealerships to face real-world disasters—from natural catastrophes to cyberattacks—that can cripple operations without warning. Through powerful case studies and practical strategies, it reveals common mistakes that leave dealerships vulnerable and provides a roadmap to build strong, documented processes that protect sales, service, and systems. Attendees will leave with clear, actionable steps to ensure business continuity and resilience in the face of any crisis.
Thursday, August 21
4:00 pm – 5:00 pm — Executive Board Open Meeting
Friday, August 22
8:00 am – 4:00 pm — Registration Open & Vendor Set-Up
8:00 am – 9:00 am — Breakfast in Ballroom
9:00 am – 10:30 am — Opening Remarks by Governor, MSIADA President, and CEO of NIADA, Welcome Remarks from our Legislators
10:30 am – 10:50 am — Corinne Kirkendall, Passtime
11:00 am – 11:50 am — “Why More Leads Won’t Solve Your Problem” by Justin Hill, Pinnacle Dealer Solutions
12:00 pm – 1:00 pm — Lunch in Ballroom
1:00 pm – 1:50 pm — “Steering Success: Mastering Dealership Profitability through Strategic Operations” by Joe Keadle, Kinetic Advantage
2:00 pm – 5:00 pm — Visit with the Vendors
6:00 pm – 10:00 pm — Welcome Reception in Ballroom (Cocktails, Food, and Band)
Saturday, August 23
8:00 am – 9:00 am — Breakfast in Ballroom
9:00 am – 9:50 am — “D.O.M.I.N.A.T.E. – What the Top Independent Dealers Are Doing to Crush It in 2025 (And How You Can Too)” by Tracy Myers, Keynote
10:00 am – 10:50 am — “Cyber Security” by Todd Gooden, The Solutions Team
11:00 am – 11:50 am — Leon Walthall, Buckeye and Door Prizes
12:00 pm – 5:00 pm — Visit with the Vendors
6:00 pm – 7:00 pm — Cocktail Hour in Ballroom
7:00 pm – 10:00 pm — Banquet in Ballroom: Food, Awards Presentation, $10,000 Draw Down, and Live Auction!
Sunday, August 24
8:00 am – 9:00 am — Breakfast in Ballroom
9:00 am – 9:50 am — DOR State and Federal Law Changes and Updates
10:00 am – 12:00 pm — DOR/Vendor Electronic Lien and Title Round Table Discussion
(Open to all, including staff)